More than 80% of web users have chosen to make at least one purchase online, and more than half of that population has made more than one. As a result, by 2016, according to estimates from Forrester Reseach Inc., Americans alone will spend more than $320 billion online by 2016. Because of that, any business looking to attract new customers and expand should spend some time focusing on building a more dynamic and highly visible web presence. While there are many ways to do that, choosing to create free infographics can be quite helpful. Fortunately, there are several free infographic software programs out there than can help companies do so.
Visual.ly
One of the best free infographics creators available because it is made up of a community of more than 35,000 different designers who are able to creatively visualize data. As a result, there are lots of designs to choose from to share on your blog or website. Plus, it features tools to create cool infographics and even allows you to upload your own.
Easel.ly
Though it is still in its Beta form, Easel.ly is a free infographic software program that allows you to create inforgraphics essentially from scratch. It features is an easy to use drag and drop format and a grid to help easily organize an image. And, it allows you to upload any public visual and add it to infographics to add a more unique aesthetic.
Dipity
Some of the most popular and effective infographics are timelines that give a year-by-year, if not day-by-day, representation of how trends have changed or grown. Dipity is highly specialized in that it can really only be used for timelines, but it allows you to pull data from all kinds of online sources, including Blogger, Flickr, Tumblr, Twitter, and others to easily build informative timelines.
GeoCommons
Like Dipity, GeoCommons is a highly specialized infographics creator in that it is focused on geographic information and maps. It is pretty easy and quick to use and allows you to choose from a selection of base maps that can be added to and tweaked. Plus, KML files can be uploaded and used with 3D programs like Google Earth.
Google Charts
Charts are a popular infographic because they make it easy for viewers to learn and compare lots of statistics or information easily. Google not only provides lots of different styles of charts to choose from, but they can be linked to real time data to adjust and change. That ability can help businesses stay current and provide followers with the best information available.
There are lots of free infographic software programs on the market today that businesses can use to enhance their web presence. Because they are generally easy to use, not taking some time to build infographics could be a costly mistake when it comes to building the dynamic web presence a business needs to grow.